In order to write a good article that is easy to read, you need to structure it by simple formula. This formula includes 3 main parts. They are a headline, an article body and an unfinished conclusion paragraph. You must follow this formula because the task of the article is not only to get first on search results but to show the reader that you know what you are talking about. So here is more detailed explanation of this formula.
First part is a headline. This part is the most important part of the article structure. It is the first thing the reader will see before reading the article. It must be something that will interest your targeted audience. For example, the headline can be like a question. There are a couple of things you have to follow to write a good headline. First thing is it should contain some of your niche keywords. Keywords are the key that will help the search engines find your article and show the article for the right people. You will need to use keywords in the headline because they will help separate targeted visitors from useless visitors. So you'd be sure it will attract the right people. Second, the length of the headline should be no more than 15 words. If it is too long, the reader won't understand the idea of the article. This may reduce the number of visitors. The good length of the article headline is 10 words.
Second part is the body of the article. There are also a couple of things that you should follow. It must contain more than one paragraph. For example, a simple article must contain 5 sections. They are an introduction paragraph, 3 explanation paragraphs and one unfinished conclusion paragraph. I will explain about the last paragraph at the last section of this article. Next thing I want to talk about is the content of first four paragraphs. Here you will need to write information about things that can help your targeted audience solve a problem or need. Basically, you can write your thoughts about anything that is related to your niche. The main task here is to show your expertise and your knowledge.
Third part is the unfinished conclusion paragraph. I call it so because it is like a conclusion but it is not a conclusion of the article. In the internet world it is called a resource box. So this is a section where you will ask the readers whether they want to learn more about something you offer. After this question there will be a link that will lead readers to your website. The point of this section is to give a visitor the opportunity to visit your site. In this way you can get only visitors who are interested in your offered products.
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